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The Caring Company Scheme


Project Futuremark – aspires and supports youth development

Date of issue: 2022-10-07

Futuremark Logo

Hongkong Land Limited collaborates with the Hong Kong Council of Social Service (HKCSS) to launch Project Futuremark. It provides series of supporting activities for youth living in sub-divided units (SDUs) in Yau Tsim Mong and Sham Shui Po districts that aim at broadening their vision and life experiences. Aspiring for personal growth and upward mobility.

The project has commenced in November 2021 and will last for 2.5 years. It cooperates with NGOs serving Yau Tsim Mong and Sham Shui Po districts, together with the NGOs provide specialised services to support approximate 1,000 youths and families living in SDUs.

Provide academic enhancement, tutorial, creative learning opportunities for youths who has limited resource for extra-curricular learning
Social Connection
Broaden youths’ horizon, develop self-confidence and explore the possibility and potential through various learning opportunities
Family Relations
Improve family relations and enhance parenting skills through outdoors and indoor parent-child activities.
Emphasize the importance of maintaining healthy life style by providing healthy diet, physical and mental health knowledge.
Career Aspiration
Enhance youths’ individual development through series of career aspiration services and opportunities


District partners*
Baptist Oi Kwun Social Service – Training and Employment Service (Mong Kok Centre)
Caritas Development Project For Grassroots Organizations
Christian Action
Concern for Grassroots' Livelihood Alliance Limited
Hong Kong Christian Service Shamshuipo Central Happy Teens Club
J Life Foundation Family Service Center
Mongkok Kai-fong Association Limited Chan Hing Social Service Centre
New Home Association Kowloon West Service Centre
The Salvation Army Yaumatei Integrated Service for Young People
Social Development Practice and Research Centre
The Society for Truth and Light
Sowers Action (Sham Shui Po Centre)
Tsung Tsin Mission of Hong Kong Full Grace Service Centre
Windshield Charitable Foundation Sham Shui Po Social Services


Service partners*
Arts’ Options
The Absolutely Fabulous Theatre Connection
Arts with the Disabled Association Hong Kong
Centre for Restoration of Human Relationships 
Crossroads Foundation
Environmental Association
Hans Andersen Club
Health in Action
Hong Kong Playground Association
Hong Kong Red Cross
Hope Worldwide
Inspiring HK Sports Foundation
The Jane Goodall Institute Hong Kong
Outdoor Wildlife Learning Hong Kong
Plastic Oceans Limited
Save the Children Hong Kong


*The project regularly recruits district partners and service partners through different channels. If you are interested in taking part in the project, please feel free to contact us.

Ms Yanki Shum (T: 2876 2482 / E:
Ms Kandy Yau (T: 2876 2468 / E: